We are all walking our own paths and journeys towards self-discovery and finding our purpose and hopefully living it! The majority of people I speak to share with me that at some moment in their life they have questioned who they are and what their purpose is, and it’s called Imposter Syndrome. I know I’ve asked myself the very same question.

Around 70 percent of people suffer from the sensation of faking it at one time or another, and even accomplished role models like Tina Fey, Maya Angelou, Emma Watson, Sheryl Sandberg, and Sonia Sotomayor have all admitted to experiencing the feeling. In fact, imposter syndrome is more common among female professionals. Not to say that men don’t suffer from it, perhaps it’s just the females owning it?

This particular fear is stressful, and often leads people to hold back and giving up instead of pushing for bigger opportunities, more clients, and better business growth.

Experts on the issue insist that those who experience these feelings tend to be exceptionally capable and more intelligent and competent than those who are unruffled by self-doubt. What this also means then is that not only are you suffering from a common feeling, but it could also be a good sign regarding your abilities.

Seth Godin wrote in The Icarus Deception that after a dozen bestsellers he still feels like a fraud all the time. This problem is only getting worse as more of us rely on our online presences. We’re in this weird culture where you’ve got to sell yourself aggressively while remaining “authentic”. You think you need to be perfect but you also need to feel free to fail. You need to be yourself and more! It’s all set up to make you feel like a fraud.

None the less, when we suffer from the feeling is still horrible and unpleasant and sometimes paralysing to you and your business. However, it’s a feeling that you can overcome if you have tools available to beat it and trust yourself again.

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